Badgeworks Plus
We are proud to partner with El Paso local business Badgeworks Plus, leading the redesign of their website to create a modern, user-friendly experience that better reflects their brand. In addition to the redesign, we continue to maintain the site and optimize it for search engines to ensure long-term performance. Alongside web design, our team manages their social media presence, helping Badgeworks Plus build a stronger online identity, reach a wider audience, and grow their business.
Visit Badgeworks Plus.
Badgeworks Plus Website
For the BadgeWorks Plus redesign, we gave their site a fresh, modern look that’s clean, easy to navigate, and built to make shopping online simpler. We revamped the homepage and key landing pages with a more engaging design, made the site fully responsive so it looks great on any device, and streamlined navigation for a smoother user experience. We also added new contact forms and inquiry features, brought in eye-catching visuals, and boosted on-page SEO with stronger meta tags and headings. To help them connect with their audience, we integrated social media and made it easier to access products, testimonials, and social embeds. The result is a site that not only looks great but also makes it easier for customers to explore, engage, and shop.
Legacy Website
Redesign Website
Results
Since the redesign and continued SEO efforts, BadgeWorks Plus has experienced remarkable digital growth. Website visits increased 20% year-over-year, climbing from 10K to 12K, while unique visitors rose +5% YoY. Even more impressive, search performance saw dramatic gains, with 4.2K keyword clicks (+3,000 % YoY) and over 422K impressions (+4,000% YoY). These results demonstrate how a strategic redesign, paired with ongoing optimization, can translate into stronger visibility, more engagement, and measurable business growth.
